eBook Shop CC  
  Home  |  Software Downloads  |  Create Account Login  |  My Account  |  Bookshelf  |  Cart Contents   
Search

Advanced Search
Content Languages
Afrikaans
English
German
Spanish
French
Italian
Portuguese
Russian
English Categories
Antiques & Collectibles
Architecture
Art
Biography & Autobiography
Body, Mind & Spirit
Business & Economics
Comics & Graphic Novels
Computers
Cooking
Crafts & Hobbies
Drama
Education
Family & Relationships
Fiction
Foreign Language Study
Games
Gardening
Health & Fitness
History
House & Home
Humor
Juvenile Fiction
Juvenile Nonfiction
Language Arts & Disciplines
Law
Literary Collections
Literary Criticism
Mathematics
Medical
Music
Nature
Non-Classifiable
Performing Arts
Pets
Philosophy
Photography
Poetry
Political Science
Psychology
Reference
Religion
Science
Self-Help
Social Science
Sports & Recreation
Study Aids
Technology
Transportation
Travel
True Crime
Webster's Thesaurus Editions
Undefined

The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value



Author: Reichheld, Frederick F.

Publisher: Harvard Business School Press

Format: Adobe PDF

Content Language: English

eBook ISBN: 9781578513178

Print ISBN: 9780875844480

Size: 1,605 KB

Pages: 336

Publication Date: 2001-03-21

Category:
Business & Economics > Strategic Planning

Compatible Software:
Adobe Digital EditionsAdobe Digital Editions
Bluefire ReaderBluefire Reader
Aldiko Book ReaderAldiko Book Reader

Territorial Restrictions:
Available Worldwide

Digital Rights:
Encryption: Adobe DRM
Max Downloads: 4
Copy Count: Disabled
Copy Interval (Days): Unlimited
Print Count: Disabled
Print Interval (Days): Unlimited
Read Aloud: Enabled

$19.46

The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
Click to Enlarge

DESCRIPTION
Reichheld lays out a new "economics of loyalty" that provides a framework where the "soft" elements of business--loyalty and learning--can be effectively linked to the hard science of cash flows and cost/benefit analysis. Because of this connection, Reichheld argues, there is enormous potential for improving a company's performance by increasing customer, investor, and employee loyalty. Reichheld's research demonstrates that loyalty drives profits in direct and quantifiable ways through its impact on growth, learning, and productivity. In addition, loyalty generates a spiritual energy that powers the value creation process that is at the heart of sustained business success. In many industries, loyalty explains the differences in profitability among competitors more effectively than scale, market share, unit costs, or most other factors usually associated with competitive advantage.


This eBook is no longer available for purchase.
Shopping Cart
0 items
Bestsellers
Corporate Agility: A Revolutionary New Model for Competing in a Flat World
Corporate Agility: A Revolutionary New Model for Competing in a Flat World
Copyright © 2018 eBookShop