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Customer Analytics: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors



Author: Roebuck, Kevin

Publisher: Emereo Pty Ltd

Format: Adobe PDF

Content Language: English

eBook ISBN: 9781743339046

Print ISBN: 9781743333341

Size: 11,367 KB

Pages: 204

Publication Date: 2011-10-21

Category:
Computers > General

Compatible Software:
Adobe Digital EditionsAdobe Digital Editions
Bluefire ReaderBluefire Reader
Aldiko Book ReaderAldiko Book Reader

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Available Worldwide

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Encryption: Adobe DRM
Max Downloads: 4
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$28.56

Customer Analytics: High-impact Strategies - What You Need to Know: Definitions, Adoptions, Impact, Benefits, Maturity, Vendors
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DESCRIPTION
The Knowledge Solution. Stop Searching, Stand Out and Pay Off. The #1 ALL ENCOMPASSING Guide to Customer Analytics.

An Important Message for ANYONE who wants to learn about Customer Analytics Quickly and Easily...

""Here's Your Chance To Skip The Struggle and Master Customer Analytics, With the Least Amount of Effort, In 2 Days Or Less...""

Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. Marketing provides services in order to satisfy customers. With that in mind, the productive system is considered from its beginning at the production level, to the end of the cycle at the consumer. Customer analytics is playing a very important role in the prediction of customer behavior today and takes place among social sciences.

Get the edge, learn EVERYTHING you need to know about Customer Analytics, and ace any discussion, proposal and implementation with the ultimate book - guaranteed to give you the education that you need, faster than you ever dreamed possible!

The information in this book can show you how to be an expert in the field of Customer Analytics.

Are you looking to learn more about Customer Analytics? You're about to discover the most spectacular gold mine of Customer Analytics materials ever created, this book is a unique collection to help you become a master of Customer Analytics.

This book is your ultimate resource for Customer Analytics. Here you will find the most up-to-date information, analysis, background and everything you need to know.

In easy to read chapters, with extensive references and links to get you to know all there is to know about Customer Analytics right away. A quick look inside: Customer analytics, Consumer behaviour, The 3/50 Project, Affluenza: The All-Consuming Epidemic, Angel and demon customers, Animal spirits (Keynes), Anti-consumerism, Attitude-toward-the-ad models, Behavioral Clustering, Buyer decision processes, Buyer's remorse, Buzz monitoring, Canadian Index of Consumer Confidence, Center for a New American Dream, Cocooning, Communal marketing, Communal shopping, Compliance professional, Conjoint analysis (healthcare), Conjoint analysis (marketing), Conspicuous conservation, Conspicuous consumption, Consumer capitalism, Consumer confidence, Consumer culture theory, Consumer ethnocentrism, Consumer revolution, Consumer socialization, Consumerism, Consumption maps, Consumption smoothing, Convenience, Creative Consumers, Cumulative prospect theory, Customer engagement, Customer lifetime value, Customer retention, Customer satisfaction, Decoy effect, Demographic profile, Demographics, Denomination effect, Ernest Dichter, Diderot effect, Domestication theory, Double jeopardy (marketing), Ethical consumerism, Geodemography, Green Gifting, Gruppi di Acquisto Solidale, Health consumerism, Hoarding, Homo consumericus, Household production function, Impulse purchase, Incentive program, Intent scale translation, Internality, Intertemporal choice, Local purchasing, Loss aversion, Market discipline, Market run, Marketing buzz, MaxDiff, Media Engagement Framework, Mobile anthropology, Mociology, Murketing, Net Promoter, Opinion leadership, Optimal discriminant analysis, The Paradox of Choice: Why More Is Less, Perceptual mapping, Post-consumerism, Post-purchase rationalization, Preadolescence, Predictive buying, Preference regression, Preference-rank translation, Prospect theory...and Much, Much More!

This book explains in-depth the real drivers and workings of Customer Analytics. It reduces the risk of your technology, time and resources investment decisions by enabling you to compare your understanding of Customer Analytics with the objectivity of experienced professionals - Grab your copy now, while you still can.


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